Chaii transforms the daily ritual of tea into a sensory experience that grounds the consumer in the present moment. Through minimalist packaging and intentional art direction, we shifted the brand perception from a commodity to a purposeful daily practice
Chaii transforms the daily ritual of tea into a sensory experience that grounds the consumer in the present moment. Through minimalist packaging and intentional art direction, we shifted the brand perception from a commodity to a purposeful daily practice
We developed Uróboro, a candle, that turns scent into a ritual. The raw, stone-like shape makes the object feel ancient, timeless, and connected to memory and repetition.
